Simona Kogan

While I began my career as a journalist, most of my work did not appear in print, but rather on the web, as the Internet has become more prevalent in our society and websites have become the go-to for conveying information, news, and interesting stories.
Thus, I have zoned in on the trend and most of my experience is in the form of web content writing for companies like Keebali Media, James Allen, FashionTV, and Hiro Media.

My penchant for article and magazine writing has translated into blogging. My personal blogging has a conversational, friendly, and relatable tone while still sending a message. I was one of the first bloggers to blog about Israeli fashion in English. I have also blogged for companies, with the ability to change my tone, voice, and message to suit the brand's needs.

I have a BA degree in Journalism and come from a Journalism background, which I later used to write for lifestyle, fashion and celebrity publications including Mediabistro, US Weekly, FashionTV, and Nerve.com in New York. For the past few years, I've also written articles on digital media and monetization for advertising platforms.