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Opsilon - HeartBeat Branding & Apps

27 ינואר, 2017

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DESCRIPTION

Our idea was to develop a brand identity which would resemble the ideals of the medical industry with a modern cutting edge design. The logo symbolises the Heart shape emphasising the first letter of the word “Beat” - The beat of the heart.
The colors stand for medical & professional business (green/blue) and for heart, blood system (red) as the hot vivid color.
Three apps were named according to their purpose - An innovative Mobile Applications that Analyse in Real-Time advanced hemodynamic measured parameters, emphasising the word “Beat” in each name, keeping their relation to the “mother brand”. Furthermore, the apps’ icons were designed in the same graphic element of the company’s by giving each a different shade of color from the company’s logo colours.
HeartBeat and it’s apps are a worldwide brand who aims high with its unique style.
View more on www.heartbeattec.com
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