Akinola Akintunde

Lead generation is the initiation of consumer interest or inquiry into products or services of a business. Leads can be created for purposes such as list building from various Marketing strategies eg Facebook, Twitter, etc

Plan, optimize, implement and manage paid search campaigns for a variety of clients
Ensure PPC campaigns are up and optimized according to brief and best practice guidelines
Develop near and long-time paid search strategies and campaigns for clients
Perform keyword research and manage all bid management for your clients
Keep up to date with the latest industry trends
Analyze activity and performance of all paid search campaigns and report findings back to the PPC Manager and subsequent clients

IMPLEMENT A SOCIAL MEDIA STRATEGY
MANAGES SOCIAL MEDIA SITES
IMPLEMENTS SOCIAL MEDIA CAMPAIGNS
MANAGES SOCIAL MEDIA CAMPAIGNS
USES SOCIAL NETWORKING ANALYSIS TOOLS

About Google Analytics Individual Qualification (IQ) The Google Analytics Individual Qualification (IQ) is a demonstration of proficiency in Google Analytics that is available to any individual who has passed the Google Analytics IQ exam.

Facebook marketing refers to creating—and actively using—a Facebook page as a communications channel to maintain contact with and attract customers. Facebook actively provides for this, allowing users to create individual profiles or business pages for companies, organizations, or any group attempting to develop a fan base for a product, service, or brand.

An effective user acquisition strategy is the holy grail for many marketers, whether it be a mix of channels that generate a constant flow of new users at a sustainable cost or a clever tactic that gives a new product a boost in users in a short period of time