ADMNGR

Ad Operations | Monetization | App Measurement | Advertising Technologies | Go-To-Market | Ex-Google

Israel

Freelancer

Contact

ABOUT

The knowledge and expertise for publishers and advertisers to run ad operations with streamlined efficiency

With over a decade in the online marketing industry,
ADMNGR founded in 2010 by Efrat Ahimeir.
I'm an adtech expert in various of ad servers and programmatic platforms available in the market, with focus on Google AdManager (aka DFP, AdX) and GMP (aka DCM, DBM, AdWords, Data Studio).
Certified by the iab, I'm dedicated to streamlining the ad operations process, to empower knowledge and skills of my partners, as well as helping and supporting to take the right decisions based on my experience and tailor-made Data Studio dashboards.
My partners are publishers and advertisers, from large enterprise companies to small and medium-sized operations (B2B), from all verticals and sectors.

As the adtech industry continues to transform and expand at a rapid pace, I continue to drive product and technological knowledge and stay up to date to thrive now and in the future.

LANGUAGES

English

Native or bilingual proficiency

Hebrew

Native or bilingual proficiency

SKILL DETAILS

Sales & Marketing

350 ILS / hr

Internet Marketing

Expertise in various of ad servers and programmatic platforms available in the market, with focus on Google AdManager (aka DFP, AdX) and GMP (aka DCM, DBM, AdWords, Data Studio), as well as Appnexus, LKQD, ZEDO, Adtech AOL, SMARTadserver and others

Ad Operations and Campaign Management:
Hands-on display and video ads trafficking with professional online campaign management to ensure accurate delivery and serving to meet campaign goals and KPIs

Trainings and Educational:
Training sessions and knowledge base in all areas of ad technologies, in-app measurement and the online marketing eco-system to empower the specialisation and skills of media and adops teams

Platforms Integrations:
Setting-up integrations and configurations between ad servers, SSP, DSP, DMP and in-app events tracking, as well as building the structure and tag architecture for proper ad server implementation

Traffic Monetization:
Maximize returns on every impression and ensuring highest fill rate, coverage and eCPM across all media inventory types and environments: Desktop, mWeb, mApp

Consulting and custom solutions:
Your ongoing partner and day-to-day consultant for online media, product marketing and tech solutions, to improve workflows, reporting, dashboards, and project management processes