Tomer Ashkenazy

ABOUT

🔹🔹🔹 A true believer in people and technology, out-of-the-box thinker with JFDI approach, experienced executive and a hunter character, vast experience in planning and executing growth acceleration programs by modifying the buyer persona, north star metrics, product positioning, business development, partner program, educational marketing, full sales process, sale funnel behavior, ARPU and pricing model. Strong technical background and deep understanding of the Saas B2B\E\G\C business model proving solutions to a variety of sectors within the EMEA and North America regions.

🔹 With over 20 years of experience covering diversified aspects of Software business development, growth, value delivery, and obsessed with customer satisfaction.

🔹 For the past several years I was lucky to be able to share my experience and work with the "startup nation" and EU leading hubs and accelerators as a keynote speaker, 1:1, and a workshop moderator influencing hundreds of startup founders.
During this process, I created the
🔹 "SAAS BootCamp" Acceleration Program
🔹 "SAAS BootCamp" Growth Acceleration Program
These programs provide the fundamental tools, understanding, and guidance every founder needs in order to scale.

LANGUAGES

English

Native or bilingual proficiency

Hebrew

Native or bilingual proficiency

SKILL DETAILS

Training

Sales & Marketing Training

מרצה באקסלרטורים והאבים בישראל ובאיחוד האירופי

Coaching

Business Coaching

חבר בורד במספר סטארטאים וחברות טכנולוגיה ומאמן SAAS Founders

Senior Executives

CEO

Over 15 years of business development and sales management hands on experience.
Specialized in cloud base solutions for SMB & Enterprise in various industries from FINTECH to CRM and ATS
expert in market research, first to market strategy and
penetrating a high competitive markets within the EUME and North .America
branding and re-branding products and companies following core values, mission and vision using a unique method I developed over the years.

Deputy CEO

Over 15 years of Business Development and Sales management experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and more, the products I have deep knowledge in are CRM, ATS, tailor made software solutions to a verity of industries.
Market research, first to market strategy and penetrating a high competitive markets expert within the EUME and North America.
Branding and re-branding products and companies following core values, mission and vision using a unique method I developed over the years.

VP of Sales

Over 15 years of Business Development and Sales management experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and more, the products I have deep knowledge in are CRM, ATS, tailor made software solutions to a verity of industries.
Market research, first to market strategy and penetrating a high competitive markets expert within the EUME and North America.
Branding and re-branding products and companies following core values, mission and vision using a unique method I developed over the years.

VP Business Development

Over 15 years of Business Development and Sales management experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and more, the products I have deep knowledge in are CRM, ATS, tailor made software solutions to a verity of industries.
Market research, first to market strategy and penetrating a high competitive markets expert within the EUME and North America.
Branding and re-branding products and companies following core values, mission and vision using a unique method I developed over the years.

VP of Customers

Over 15 years of Business Development and Sales management experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and more, the products I have deep knowledge in are CRM, ATS, tailor made software solutions to a verity of industries.
Market research, first to market strategy and penetrating a high competitive markets expert within the EUME and North America.
Branding and re-branding products and companies following core values, mission and vision using a unique method I developed over the years.

Senior Business Development Managers

Over 15 years of Business Development and Sales management experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and more, the products I have deep knowledge in are CRM, ATS, tailor made software solutions to a verity of industries.
Market research, first to market strategy and penetrating a high competitive markets expert within the EUME and North America.
Branding and re-branding products and companies following core values, mission and vision using a unique method I developed over the years.

Senior Sales Managers

Over 15 years of Business Development and Sales management experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and more, the products I have deep knowledge in are CRM, ATS, tailor made software solutions to a verity of industries.
Market research, first to market strategy and penetrating a high competitive markets expert within the EUME and North America.
Branding and re-branding products and companies following core values, mission and vision using a unique method I developed over the years.

Sales & Marketing

Business Development

Over 15 years of Business Development and Sales management experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and more, the products I have deep knowledge in are CRM, ATS, tailor made software solutions to a verity of industries.
Market research, first to market strategy and penetrating a high competitive markets expert within the EUME and North America.
Branding and re-branding products and companies following core values, mission and vision using a unique method I developed over the years.

Sales

מנהל פיתוח עסקי ומכירות בכיר ב 16 שנים האחרונות

Business Consulting

Over 15 years of Business Development, Sales management & management consultant experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Conduct market research, Go To Market strategy, pricing ,penetrating high competitive markets strategy, hire & train teams and monitor performance.
Branding and re-branding products and companies following core values, mission & vision using a unique method I developed over the years that provide the edge we as people need in order to succeed & prosper.

Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and Software development.

Products expertise: CRM, ATS, tailor made software solutions to a verity of industries.

Market expertise: EUME and North America.

Marketing Strategy

Over 15 years of Business Development, Sales management & management consultant experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Conduct market research, Go To Market strategy, pricing ,penetrating high competitive markets strategy, hire & train teams and monitor performance.
Branding and re-branding products and companies following core values, mission & vision using a unique method I developed over the years that provide the edge we as people need in order to succeed & prosper.

Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and Software development.

Products expertise: CRM, ATS, tailor made software solutions to a verity of industries.

Market expertise: EUME and North America.

Corporate Branding & Identity

Over 15 years of Business Development, Sales management & management consultant experience.
Leading teams of Sales, CS, product and R&D toward company goals and vision.
Conduct market research, Go To Market strategy, pricing ,penetrating high competitive markets strategy, hire & train teams and monitor performance.
Branding and re-branding products and companies following core values, mission & vision using a unique method I developed over the years that provide the edge we as people need in order to succeed & prosper.

Specialized in cloud base solutions for SMB & Enterprise in various industries.
FinTech, advertise agencies, HR solutions and Software development.

Products expertise: CRM, ATS, tailor made software solutions to a verity of industries.

Market expertise: EUME and North America.

EMPLOYMENT HISTORY

2018 - Today

Head of Sales & Business Development

JobMaster , Israel

Managing the business development, sales & marketing of the software division. (SaaS)
Product under my respectability: CvMaster, ZeeCRM, API & Parsing services.
Conduct market research in a high competitive market.
Pricing, product & marketing strategy.
Go-To-Market Strategy.
Define mission, vision & core values for clear goals and targets.
Recruit, train & monitor sales, customer success & product teams.
Grow revenue from $10,000 Israeli market to $5 million EMEA region in 2020.

Regional Sales Manager

Airbnb

• Execute a complex sales strategy in a highly competitive environment.
• Hire & train 10 team leaders and 25 account managers ensuring customer satisfaction and effective
sales.
• Improve conversion rate from 3% to 10% and increase clients LTV.
• Increased revenue from $5M to $10M annually in 2018.
• Coordinate and collaborate support, management, admin, product to create and polish messaging
campaigns and programs.
• Negotiation contracts mostly with CEO, CTO & IT and gain their hurts & trust by using vision and values.