5 Advantages Of Mobile Learning For Sales Teams

The public face of your business is your sales team. They only have one goal when they attend a sales meeting: to convert the potential client. But how exactly do you do that? It won't help to wax poetic about your good or service. The client requires information to assist in problem-solving. Your sales professional can convey that information if the content is designed for mobile devices.

 

Imagine a customer entering your retail shop and asking the salesman to describe the characteristics and distinctions of the two armchair types they have chosen. You would anticipate that the salesperson would immediately begin going through the amenities and how they would fit into the customer's lifestyle or residence. Your consumer won't be impressed if the representative is at lacks words or doesn't seem to know sufficient about the goods. As a result, your sales team must be knowledgeable.

 

When implemented properly and effectively, organizations can gain from mobile learning solutions. In this post, we discuss everything from the fundamentals of mobile learning to its five main advantages, as well as other topics that, in our opinion, can help businesses quickly improve the performance of their sales teams.

 

Importance Of Mobile Learning Solutions For Sales Team

 

Merchandise training, skill building, process training, strategic use of sales management tools, and other subjects can all be covered in sales training. The major goals of sales training are to support the development of new habits, techniques, and skills among your sales force. Your sales teams can gain the skills they need to keep a competitive edge in today's fiercely competitive business market by participating in sales training. You can achieve the aforementioned goals by using mobile learning, which is an efficient method of delivering sales training.

Comparing mobile learning to other digital learning strategies reveals that it is affordable and adaptable. By enabling your sales team members to learn anytime, anyplace, it boosts learning flexibility and improves information retention. Different design forms can be used to construct modules or courses, including video-based presentations, interactive movies, animations, quizzes, games, infographics, and more. These formats are popular among learners in the modern workforce and are widely utilized on smartphones and tablets.

 

Sales personnel must always be updated on the company's goods and services because they are constantly on the road. They can get this important information through mobile learning fast and efficiently.

 

The Five Key Advantages Of Mobile Learning Solutions You Should Know About

 

Given how commonplace mobile devices are becoming, it is not surprising that they are currently the favored method of content consumption. 80% of the world's population, or 6.4 billion people, will use smartphones by 2020, predicts Ericsson. Given this development, it only makes sense that in the future, mobile phones will be widely utilized for training. Organizations are embracing the main advantages of mobile learning and its possibility.

 

We employ a responsive custom framework, writing tools, and innovative design tactics to align the necessary materials with increasing the impact of mobile learning (text, pictures, animations, and interactions).

 

1. What Makes Mobile Learning Successful

 

Mobile learning is the ideal option for it, whether we're talking about performance support or collaborative eLearning environments. Why are students more engaged and motivated in courses for mobile learning?

 

The following are some advantages of mobile learning:

 

1. Keep Tabs On The Objectives Of Your Staff

 

You may examine your sales team's performance in real time. With a mobile app, you can keep tabs on their objectives and provide useful feedback. Additionally, employees can evaluate their quarterly or monthly goals and work toward reaching them. This aids everyone in staying on track and accomplishing their goals. The sales team is constantly pressured to close deals and win over new customers. With a complete picture of their dreams in front of them, they will be able to strategize effectively since they will know how much they have accomplished and how much more work remains to be done.

 

For the sales staff, creating mobile-first material improves client presentation of the items. The sales team can provide customers with an interactive PowerPoint presentation or a product video on their smartphones or tablets.

 

2. Mobile Training For Mobile Learning

 

The sales crew might not have time for a full training session between all the meetings and commitments. So how do we plan for their training when they're under pressure? Once again, mobile devices come to your aid. Mobile learning is nothing new. Mobile activity is used by businesses and educational institutions for their time-constrained students. Therefore, you can follow suit while instructing your employees in sales. It is effective and time-saving. People on the go benefit from mobile training.

 

For learners to read it whenever and wherever they want, nuggets-sized knowledge chunks are generated for quick consumption. This keeps them informed and current without interfering with their workdays. You can also insert brief audio and video assets to keep the training interesting. Presentations and videos describing the product can be loaded onto mobile devices so they can be accessed anytime, anywhere, in-between meetings, when traveling, while taking a break, etc. The experts in sales can constantly upgrade their knowledge and keep current on all the information and numbers.

 

3. Quick And Immediate Feedback

 

Employees in an instructor-led training program receive thorough feedback on their performance only after completing the initial round of training.

 

Employers can design evaluations for the learners using capabilities in the applications used to deliver mobile-based learning, defining the right and wrong answers. After completing the examinations, students are given quick feedback so they may monitor their own development. To keep the students interested, these exams might be added at the end of each module or even in between them.

 

4. Offer An Augmented Experience

 

Using augmented reality means elevating the customer experience. Using a mobile device that supports augmented reality, you can provide your clients and consumers with an enhanced perspective of the product or service. Consider the initial illustration. The client could see the additional benefits of your product if you had an AR app that displayed an augmented visual of it.

 

For instance, if you are selling wooden chairs, the augmented reality version of the chairs can feature labels and descriptions that indicate the type of wood, the year of manufacture, and other information. With the aid of an augmented reality app, the Ikea store, for instance, enables shoppers to view how a product would look in their homes. Some clothing companies have put augmented reality (AR) mirrors in their retail locations so customers can see how the clothes fit without trying them on.

 

Clients will be more aware of what you have to offer if your sales staff can demonstrate your product or service on an AR app. Additionally, it will give them an immersive experience that will aid in their decision-making.

 

5. Quick Access to the Most Recent Information

 

The greatest place to get the most recent information is online. An update or new product is introduced and is immediately all over the internet. Your sales team can profit greatly from this. The sales team must be updated on new and existing product information. Because staying up to date will help them stay competitive and increase sales of their products.

 

It's possible that the salespeople won't have time to work together or keep up with recent developments in their line of work. However, individuals can get immediate updates if they have a mobile device on them and a strong enough internet connection. As a result, your sales team would be immediately informed whenever a new or updated product is released to the market. Then you can make the appropriate updates to your sales presentations.

 

Strategies Of Mobile Learning Training 

 

Here are four strategies for utilizing mobile learning solutions to enhance sales training on a large scale.

 

1. Use Gamification to Create an Exciting Experience

 

Another strategy to advance your mobile sales training program is gamification. Your learners will find your mobile learning content more interesting if you incorporate game elements into it. Students can be motivated and inspired to acquire more by using game components like stars, points, badges, numerous stages, or progress indicators. This will keep them interested and motivated throughout the course.

 

Gamification provides learners with recognition as well. For instance, a salesman can receive a badge if they complete all of the training modules and quizzes. Your sales teams' top performers will be listed on leaderboards. This appeals to students' desire for acknowledgement and may increase rivalry on your sales team.

 

2. Use Scenarios To Develop Your Skills More Effectively

 

Think about including situations in your sales training mobile learning. Your sales team members will acquire a variety of skills from interactive scenarios, including leadership, communication, critical thinking, listening, problem-solving, team building, and more. Your learners will relate to the content and comprehend how it applies to their work function better if you incorporate real-life scenarios, experiences, circumstances, and stories into mobile learning.

 

You can also include knowledge check questions or quick quizzes that contain fictitious settings, stories, and scenarios to help learners process challenging sales problems. The student ultimately gains critical thinking and problem-solving skills as a result of this.

 

3. Put An Emphasis On Personalized Learning

 

When creating a mobile learning program for your salespeople, individualized learning is a crucial factor to take into account. Content, knowledge, and abilities that are pertinent to their jobs motivate today's learners.

 

Since many contemporary LXPs offer real-time tracking and reporting on important sales data, they can assist you in developing customized sales training. These personalized reports assist in locating your salespeople's ability gaps so that more pertinent, focused sales training may be given.

 

4. Add Quick Videos

 

Using brief movies to impart essential skills to your salesmen can be quite effective. Your mobile learning program can include brief films that you can embed in pertinent locations. The learner can click on the videos to get more information about a certain subject or selling skill.

 

To Sum It Up 

 

The key reason for creating mobile-first content is accessibility as it helps salespeople confidently communicate information to customers by giving them information at the right time.

 

As times change, an increasing number of small, medium and large-scale businesses will start to rely on mobile devices to train their personnel. These tools serve as a catalyst for improving worker performance, enabling unrestricted access to educational resources, and cutting training expenditures. Employees would thus be able to make use of mobile learning solutions to their advantage and enjoy a distinctive and enriching learning experience.