Michal (Julie) Dubov

I have a good grasp of SMM, content, email, video etc. marketing. In addition I'm great at empathizing with the customer needs and developing strategy accordingly

I spend a lot of time doing market research - primary & secondary. I've created and conducted many types of studies (focus groups, surveys, Ux/Ui etc.).

My background is in operations & marketing - from the strategic to the practical. I have a lot of knowledge in marketing and building a company from before prototype stage all the way through launch.

I was employee number 2 in my most recent position so I saw all sides of developing a business from the ground up. My job description changed vastly over the course of 3 years as we grew.

I've conducted many research projects. This has included survey development, focus group development, UX/UI testing development etc. I have a great understanding of research requirements and the information needed to get actionable results.

Developing strategy is my forte. I have extensive experience researching the product, the customer base, the competition and using all found information to build an appropriate and tasteful strategy.

I have a lot of experience putting myself in the shoes of the target customer, figuring out what they need, and creating messaging, branding, and strategy to reach them. On the flip side, I work hard to develop a strong understanding of a company's offerings and try to marry the 2 sides together. My goal is optimal company identity attracting the optimal customer

I'm certified in Google Analytics and GTM for years. I continue to update myself on Google's new features. I'm able to draw conclusions and spot problem points as well as successes in the data.

Customer service and loyalty is of utmost importance in a world where the newest and future biggest demographic (Millenials) are very quick to jump ship if they're unhappy. Customer care is king and I have a lot of experience putting myself in the shoes of customers and anticipating what they need. In the event anticipation isn't enough, I've shown a record of emotional intelligence in designing customer retention programs for when things don't go as planned.

I am detail-oriented and have a great command of the English language.

I have a lot of experience empathizing and researching the target customers and developing wording, tone, and marketing content to reach them while staying true to company values.

I was the head project manager for a Hi-Tech financial services product website. We used Jira to manage the process from start to launch.

I'm a beginner in these categories. I took multiple courses and continue to expand my development tools.
I have the knowledge, I would like to build experience with simple projects/internships.

I was employed at a company as employee number two. I joined before the prototype phase and was able to build something using simple tools and limited budget. Using simple yet elegant solutions I was able to go from the prototype to more sophisticated UI/UX to launch and the acquisition of major attention from the big players in the industry.

I believe that beautiful solutions don't require fancy expensive tools. In fact, in the beginning stages of development wouldn't it be nice to save money in order to spend it on something more developed and polished?
I really enjoy working with UI/UX design. I've designed multiple websites from non-profits to fin-tech. I've successfully conducted many UI/UX tests and implemented their results for my employers and for private consulting projects.

Have extensive experience using wix and creating websites & design from scratch. I've worked on site in the Hi-Tech Financial Services industry as well as non-profits.