JF Creative Design

JF Creative Design

Designing your dream into a reality

Ramat Hasharon, Israel
Freelancer
6 Reviews
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ABOUT

Hello!

I'm a creative professional with over 18yrs of experience in marketing and advertising design, ui/ux and branding for businesses of various industries and cultures, from new startups to established global brands.

I aim to create attractive, successful designs that follow strategy and exceed targets. For best results, I practice carefully listening and understanding my clients' needs as well as those of their end users.

I look forward to meeting and collaborating - please feel free to contact me.

LANGUAGES

English
Native or bilingual proficiency
Hebrew
Native or bilingual proficiency

Portfolio

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SKILL DETAILS

Design & Graphics

Website Design
Over 18 years of professional experience in creative branding, marketing materials for print and digital, ui/ux for websites and mobile apps.
Flier, Brochure, Pamphlet Design
Over 18 years of professional experience in creative branding, marketing materials for print and digital, social, ui/ux.
Graphic Design
Over 18 years of professional experience in creative branding, marketing materials for print and digital, social, ui/ux.
Logo Design
Over 18 years of professional experience in creative branding, marketing materials for print and digital, social, ui/ux.
GUI Design, UI, UX
Over 18 years of professional experience in creative branding, marketing materials for print and digital, social, ui/ux.

EMPLOYMENT HISTORY

2011 - Today

Freelance Creative Design & Direction

Self employed , Global
  • Create visual brand languages and digital + print marketing materials for local and global companies.
  • Work with startup businesses as well as large, established ones on turning creative visions and needs into attractive, measurable assets.
  • Manage all aspects of the creative process from briefs and concepts to collaboration with CMOs, founders, project managers, programmers, printers and photographers.
2017 - 2022

Marketing Design Lead

Waves Audio , Tel Aviv, IL
  • Functioned as the design lead for sales campaigns, product releases and all other marketing materials of world’s largest developer of audio plugins and hardware.
  • Concepted and designed attention-grabbing, user-engaging visual art and digital layouts for the e-commerce website, newsletters, social media, and video productions.
  • Prioritized design decisions based on performance, metrics and best practices.
  • The web campaigns which I‘ve designed have steadily and successfully increased the company’s bottom line over the last five years and have helped establish the company’s long-term brand language.
2009 - 2011

Art Director

JWT Digital , Tel-Aviv, Israel
  • Designed websites (ui/ux), mini-sites, landing pages and social media activities. Designed magazine ads and billboards for several learning institutions.
  • Clients: Subaru, Materna, Trima, Gerber, Me’uhedet Health Care, Tel-Hai & Sami Shamun colleges, etc.
2008 - 2009

UI/UX & Product Designer

Inkod-Hypera , Tel-Aviv, Israel
  • Designed websites, web applications and some branding for Israel’s cutting edge hi-tech companies.
  • Clients: several Israeli hi-tech start ups (Kryon Systems, Sparkeo, Sparky Bee, etc.), Yellow Pages, 888, National Geographic, Yediot and more.
2006 - 2008

Senior Art Director

Patients & Purpose , NYC
  • Responsible for creative development, execution and presentation of work for several pharma accounts. Ensured visual brand consistency and integration across mediums. Collaborated with copy writers, developers, account executives and clients throughout the work process.
  • Clients: Pfizer, Genentech, Novartis U.S.
2004 - 2006

Art Director

Tequilla (TBWA/Chiat-Day) , NYC
  • Developed concepts and designs for cutting-edge interactive, print and broadcast advertising.
  • Clients: Bayer Health Care, Alcon, Sprint/Nextel.
2001 - 2004

Junior Art Director

Arc Marketing , NYC
  • Designed print and digital marketing materials; Created graphic elements and layouts for Kellogg’s cereal and Pop Tarts boxes.
  • Clients: Cadillac, The History Channel, Kellogg’s, Proctor & Gable, etc.

COURSES & CERTIFICATIONS

March 2024

UI/UX Design for Mobile and Web

Studio 6B

EDUCATION

September 1999 - August 2001

M.A. Multimedia Design

The American University
  • Interdisciplinary Masters degree in Graphic Design with a focus on multimedia and web design. Completed with "Distinction"
September 1994 - June 1998

B.A. Psychology

The American University

5 SKILLS

Design & Graphics

Website DesignFlier, Brochure, Pamphlet DesignGraphic DesignLogo DesignGUI Design, UI, UX

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6 Reviews

Rating: 5.
33810 ILS
Quality of Work
Professionalism
Expertise
Responsiveness
Cost Adherence
Schedule Adherence
It was a pleasure to work with Jodi over the course of several months while she filled in for us on a temporary design assignment. She is quick to understand project requirements and executes her work creatively, professionally and reliably. Her throughput is amazing and she often exceeded our expectations in terms of turn around times for her projects. She is also very organized and was able to juggle and prioritize numerous project requests from several different staff members with ease. I would definitely work with her again.
8 Jun. 2017
user default logo Infinidat Design Support
Rating: 4.8.
910 ILS
Quality of Work
Professionalism
Expertise
Responsiveness
Cost Adherence
Schedule Adherence
Jodi is an exceptional graphic designer. She listened carefully to our needs and hit the mark with our logo project. She quickly and creatively generated high quality ideas for us to work with. Together, we evaluated and selected a logo that spoke to our firm's focus and has since received numerous complements. I would unequivocally hire Jodi again and recommend her highly to any potential clients.
3 Feb. 2017
user default logo Scale Capital Advisors Logo for Financial company
Rating: 4.7.
40000 ILS
Quality of Work
Professionalism
Expertise
Responsiveness
Cost Adherence
Schedule Adherence
jodi was hired to implement the new design language of Leumi Card in a variety of applications. She did this very successfully with attention to detail
7 Dec. 2016
user default logo Leumi Card Leumi's new brand implementation
Rating: 5.
3580 ILS
Quality of Work
Professionalism
Expertise
Responsiveness
Cost Adherence
Schedule Adherence
Jodi is an incredibly talented and thoughtful designer. She listens intently with the aim to understand your vision and goals, but also brings her unique expertise and professional experience to the project. Her insights and creative explorations helped us work through a fun and engaging design process, resulting in a logo and website design that truly reflected and amplified our mission - and enhanced our ability to engage with supporters. She brings a rigor and a strong work ethic to every aspect of the project, from client services right down to the last detail. I would absolutely work with Jodi again and have referred her other clients because our experience and the outcomes were so positive.
23 Nov. 2016
user default logo SCALE Africa Website UI/UX
Rating: 5.
5070 ILS
Quality of Work
Professionalism
Expertise
Responsiveness
Cost Adherence
Schedule Adherence
Jodi led our company branding project from A-Z. With high levels of creativity she managed to understand the business and develop a suited brand which reflected the message we wanted to convey. We were impressed with Jodi's professionalism and skill, her capacity to allow our vision to develop form. We look forward to working with her again in the future and would highly recommend her services.
21 Nov. 2016
user default logo Thera Tree Thera Tree branding
Rating: 5.
950 ILS
Quality of Work
Professionalism
Expertise
Responsiveness
Cost Adherence
Schedule Adherence
נשמח להמליץ על ג׳ודי כאשת מקצוע ברמה הגבוהה ביותר, כמובן שנפנה לג׳ודי בפרויטקים הבאים, איכות העבודה היתה מצוינת, עפ״י לוח זמנים מדויק, התהליך היה נעים, נוח, אדיב וסבלני, תוך כדי הקפדה על הפרטים הקטנים ביותר!
21 Nov. 2016
user default logo Toibot Toibot Logo